Popular YouTuber Hajime社長 Announces Marriage, Sparking Widespread Reaction

Popular YouTuber Hajime社長 announced his marriage on August 30 via his official X account, eliciting a massive reaction, particularly from his fans. This sudden announcement has been met with a flurry of surprise and congratulatory messages on social media.

Hajime社長 posted a concise message, “Hajime社長 got married,” along with a link to his announcement video on his YouTube channel. This announcement quickly spread, generating numerous surprised comments such as “Hajime社長 really got married?” and “OMG~~~ Hajime社長 got married💦💦💦.” Some fans expressed surprise at the perceived gap with his previous image, saying things like, “I felt like I just saw a video of three single YouTubers talking recently, and I thought he wouldn’t get married yet, but finally!?”

On the other hand, a flood of warm congratulatory messages also poured in, including “Congratulations on your marriage 🎉,” “Wishing you happiness ~💕,” “How wonderful...!” and “Wishing you eternal happiness!!” Many long-time fans expressed their joy, with comments like, “I’ve been watching you since I was in elementary school. Congratulations 🎉🎉,” and “I’ve been watching Hajime社長’s channel for about 10 years without unsubscribing, and finally, this day has come.”

This marriage announcement marks a new chapter for one of the top creators who has spearheaded Japan’s YouTube scene, moving many people.

The Context: Who is Hajime社長?

Hajime社長 (Hajime Shacho), born Hajime Sako, is one of Japan's most popular and pioneering YouTubers. Known for his creative and often elaborate experiments, challenges, and vlogs, he has amassed a massive following, holding one of the highest subscriber counts among Japanese content creators. His content frequently involves large-scale projects, comedic skits, and engaging personal narratives, making him a household name in Japanese internet culture. His persona, often portrayed as a quirky and dedicated experimenter, had previously suggested a focus on his creative work rather than personal relationships, leading to the heightened surprise and excitement among his long-time fanbase regarding this sudden marriage announcement.