KFC Japan's New 'Summer Wafu Burgers' Spark Viral Trend with Catchy Phrase
Ahead of the intense summer heat, Kentucky Fried Chicken (KFC) Japan has announced a new menu lineup that is generating massive buzz on social media. Set to debut on July 8, 2026, the "Summer Wafu Burgers" have sent the official campaign catchphrase "perori to taberarechau" (meaning "easily devoured" or "eaten up in a flash") viral, shooting it straight to the top of trending charts. The upcoming "Summer Wafu Burgers" feature a refreshing blend of tangy citrus and juicy chicken, making them the perfect limited-edition treat for the hot season. Alongside the launch of the official campaign hashtag #KentaNoNatsuWaWafuu (KFC's Summer is Japanese-Style), social media has been flooded with users declaring, "I could easily devour this even in the sweltering summer heat!" Anticipation is building rapidly, with users posting comments like, "We were just talking about burgers yesterday, and now I want one so bad!" and ...