Naniwa Danshi's "HARD WORK" Smashes Sales Records, Kicking Off 5th Anniversary Year with a Bang

Popular idol group Naniwa Danshi’s 10th single “HARD WORK” secured the No. 1 spot on the Oricon Daily Single Ranking on its release day, February 18th, and achieved a new personal best for first-day sales. The single sold an impressive 550,315 copies, significantly surpassing the 503,000 first-day sales of their debut song, “Ubu LOVE.”

This record-breaking start is a momentous occasion, marking the beginning of the group’s 5th-anniversary year, and has been met with an outpouring of joy and congratulations from fans. Social media is flooded with comments such as “Congratulations on reaching half a million!” “Surpassing Ubu LOVE is truly amazing!” and “A perfect start to their 5th-anniversary year.” This achievement is hailed as proof that the “HARD WORK” of both the fans (Naniwafam) and the members has paid off.

Many fans emphasize that this success is not merely a “debut boost” but a testament to the individual efforts and growth of each of the seven members. Comments like “It’s not a debut boost, it’s the true power of Naniwa Danshi’s seven members” have been widely shared. This new personal best record undeniably demonstrates the group’s steady expansion of their fanbase and the continuous enhancement of their abilities.

The overwhelming first-day sales of “HARD WORK” suggest that Naniwa Danshi is poised for even greater strides in the Japanese music scene. All eyes will undoubtedly be on their future activities.

The Context

Naniwa Danshi is a popular seven-member male idol group from Japan, managed by START ENTERTAINMENT (formerly Johnny & Associates). They debuted in 2021 with the single "Ubu LOVE" and quickly rose to prominence. The Oricon Daily Single Ranking is Japan's most recognized and influential music chart, making a No. 1 debut and record sales a significant achievement. "Debut boost" refers to the initial surge in sales that often accompanies a new artist's first release. For Naniwa Danshi to achieve record-breaking sales with their 10th single, surpassing their debut, indicates a sustained and growing popularity driven by their consistent efforts and expanding fanbase, rather than just initial hype.

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